Welcome to What’s Next!

WN-wall_lrg

What’s Next is an always-on source of insight, intelligence and inspiration designed to help companies of all shapes and sizes get to grips with digital transformation

0 Comments

Death by a thousand tags

Phil Whitehouse Program Director at DigitasLBi Australia, argues that it’s time to take a stand against ever increasing page sizes.

0 Comments

The Future of Sex

Humans

As the Channel 4 programme Humans hots up, it seems like everyone’s talking about sex robots. Scott Ross recently talked to Cosmopolitan about them. Here he expands on the theme.

0 Comments

The Coding Myth

Coding

Oliver Gili explains why we need to teach children to test, not code software. 

0 Comments

Glastonbury 2015 – Social Insights After the Festival

Glastonbury - Social Insights by DigitasLBi

Our pre-Glastonbury analysis showed that Glastonbury fans were dubious about Florence and the Machine. Did Florence manage to turn this around?

1 Comments

Cannes Lions 2015 – Social insights

Cannes Lions

The Cannes Lions festival is as notable for the excitement it causes on Twitter as the carnage it creates on the French Riviera. This year we’ve analysed the Twitter data to find out what was really happening behind all the hype.

0 Comments

Cannes Perspectives: Holy grail or compass?

Chris Clarke

Data isn’t always correct, says Chris Clarke, but predictions using data that draws on real behaviour are possible.

0 Comments

Glastonbury 2015 – Social insights ahead of the festival

Glastonbury

  What are people really thinking about Florence and the Machine replacing Foo Fighters at Glastonbury? Who would have been the ideal replacements? What bands and brands do Glastonbury fans have most affinity with? Where are most of the conversations around Glastonbury taking place?

3 Comments

Scientists vs poets: Creativity in the age of data

Cannes Lions

DigitasLBi’s International Chief Creative Officer Chris Clarke will be talking about the role of data in the creative process in Cannes next week. Stuart Aitken outlines what to expect from the session.

0 Comments

Commerce between the algorithms and the drones

What's Next in...Connected Commerce

  DigitasLBi conference shines a light on the challenges and opportunities for the connected retail brands of the future. Learn more about DigitasLBi’s Connected Commerce Survey 2015

0 Comments

Fashioning a link between commerce and social

Net-a-Porter - What's Next in Connected Commerce

  Net-a-Porter founder Natalie Massenet envisaged an online social network, based entirely around fashion, even before the birth of Facebook, marketers heard at DigitasLBi’s What’s Next…In Connected Commerce event. Learn more about DigitasLBi’s Connected Commerce Survey 2015

0 Comments