What’s Next is an always-on source of insight, intelligence and inspiration designed to help companies of all shapes and sizes get to grips with digital transformation
Stuart Aitken, Lead Content Strategist at DigitasLBi, introduces a new whitepaper and research project which shine a light on key aspects of digital activity in the run up to the 2015 General Election.
Gareth Jones, Chief Brand & Content Officer at DigitasLBi, on Meerkat, Periscope and why brands should pay attention to live streaming.
Lorenzo Wood, Chief Global Innovation Officer at DigitasLBi, argues that the parties’ positions show the need for Government’s role in innovation to change.
Joseph Kay, Research Specialist at DigitasLBi, (very) graphically outlines how Twitter has judged David Cameron, Ed Miliband, Nick Clegg and Nigel Farage in the long run up to the General Election.
Blair Walker, Senior Web Analyst at DigitasLBi, outlines some of the key challenges facing companies attempting to adjust to a data-rich world.
As Elon Musk prepares to release more details about a mysterious new non-automobile product line, Justin Holford wonders what’s next from the man that wants to take us to Mars?
Justin Holford assesses a small start-up’s second attempt at wearables which looks forward to a future when users will look to their wrists for all their needs.