Monthly Archives: February 2015

You’re not doing it right

Kay McMahon, Lead Content Strategist at DigitasLBi, outlines how some brands on Twitter could do better.

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Dating with data

As Valentine’s Day draws a hopeful bunch of singletons towards online dating, Jon Attaway, Head of Copy at DigitasLBi, takes a look at the landscape of love.

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Small issues with big data

We are seemingly obsessed with data at the moment – the bigger the better – so much so that it is hoped to be the solution to all our problems. Niaz Rizwani, Health Strategist at DigitasLBi, argues that while this presents tremendous opportunities in healthcare, amidst all the excitement it can be easy to forget ...

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