Monthly Archives: May 2015

The General Election 2015: Insights on digital activity

  Stuart Aitken, Lead Content Strategist at DigitasLBi, introduces a new whitepaper and research project which shine a light on key aspects of digital activity in the run up to the 2015 General Election. 

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Why brands should get in early on the live streaming action

Gareth Jones, Chief Brand & Content Officer at DigitasLBi, on Meerkat, Periscope and why brands should pay attention to live streaming.

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Why can we not vote for ambition?

Lorenzo Wood, Chief Global Innovation Officer at DigitasLBi, argues that the parties’ positions show the need for Government’s role in innovation to change.

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What Twitter says about the main party leaders

Joseph Kay, Research Specialist at DigitasLBi, (very) graphically outlines how Twitter has judged David Cameron, Ed Miliband, Nick Clegg and Nigel Farage in the long run up to the General Election. 

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